MESA is the most flexible workflow automation platform in the Shopify App Store. We’re a young yet promising product that creates real value for Shopify merchants and enhances their lives. We’re looking for a multi-talented leader to head up the Marketing team and drive the next level of acquisition. Having conducted meaningful tests across various marketing channels, we believe a broad approach to long-tail Content Marketing is our clear path to hyper-growth. That’s where you come in. We’re seeking an experienced Content Marketing leader who excels at understanding complex technical concepts and translating them into clear, relatable terms. If you know “what works” for Content Marketing and SEO, can prioritize across many good ideas, and have a knack for writing engaging copy, managing SEO functions, leveraging data for strategic decisions, and making technical ideas accessible to a broad audience, you might be the perfect fit to lead our small but mighty Marketing team.
ShopPad Inc. has been building forward-thinking software for over a decade. Our flagship product, MESA, now takes center stage, representing 99% of the company’s focus. MESA allows online businesses to build tailored automations for their business without the need to code. Thousands of ecommerce retailers, from nationally recognized brands to rapidly growing startups and all kinds of cool companies in between, use MESA every day. The team behind MESA is comprised of smart, kind individuals who are genuinely excited about automation. We have a supportive culture that values craftsmanship and emphasizes serving our customers with excellence.
You are an experienced marketing leader with hands-on expertise in ecommerce, content marketing, copywriting, and SEO. You thrive in the dual role of guiding a small team and directly crafting compelling, optimized content to drive organic traffic. With a strong background in ecommerce, you understand the dynamics of digital marketing and are skilled in leveraging content to drive user engagement and conversions. Your ability to analyze data informs your strategic decisions, enhancing your impactful execution of content strategies that resonate deeply with ecommerce operators. As a dynamic team leader, you inspire your team to exceed goals while fostering an environment of growth and innovation. You excel in crafting clear and compelling stories and messages that meet market demand and deeply resonate with customers, setting the brand apart in a competitive landscape. You understand the importance of balancing strategic leadership with hands-on execution. While you will set goals for the department and attend weekly leadership team meetings, you are also ready to roll up your sleeves and directly contribute to content creation and SEO optimization.
Requirements
Benefits
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